The Proper Sales Training Essential To Customer Satisfaction

Many years ago when I was a salesman I learned that people who came into my store, whichever one I was working is at that particular time, because they were looking for something to buy. It was my job to help them to find what they were looking for.

Many salesmen fail to make the sale because they lack the proper sales training. I’ve seen so many of them approach a prospective customer with the old, ‘Can I help you’ line which gives the customer the perfect out, ‘No thanks, I’m just looking’. Then I also see the high pressure jerks who may make a sale but alienate the customer from the store, and in actual fact some customers have returned the product because they had purchased more than they intended. Yep, the proper sales training would go a long way in supplying customers the service that they crave from outlets.

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